The world of wearable technology and augmented reality

Wearable technology market is poised for great leaps in the coming years. Many companies are introducing wearable products that are meant to change one’s lifestyle and also the way we operate and do business. These include E-textiles, wearable electronics, medical diagnostics, smart glasses, smart wristbands and more. According to UK based Juniper Research, the wearable technology market will grow to $80 billion by 2020.


Wearable computing is on the rise and so is Augmented Reality (AR). But in order to perform AR experiences, one must create a disconnect for the user between the augmented content and the real world. With AR, visual information is attached to systems as if it were there in real life; consumers can visualize product information in-store or at home; game developers can create immersive games that merge virtual and physical worlds. The possibilities are endless.


Wearable technologies are a key focus area for Epson and draw from a number of our core strengths and technologies. Our ultimate goal for the wearables sector is to produce products and platforms that can help improve quality of life. The markets we give priority to are personal healthcare and medical, sports and visual communication as this is where we see strong growth. Epson has been involved in the wearables market for many years, we created the world’s first quartz watch back in the 1960s, as well as the world’s first TV watch and wrist computer.


While these products never became mainstream, and were too expensive three decades on we are re-entering the market. This time around, like in other focus sectors, we will draw from the opportunities afforded by a shift from analogue to digital and act as an interface between them. We will leverage cloud and mobile technologies and their ability to give people access to date anywhere and at any time. Epson will also address the increasing trend for people to want to stay fit and healthy. These wearable products will draw from Epson’s expertise in sensing and projection.


We entered the smart glasses market in 2011, with the launch of Moverio, our see through binocular smart glasses that enable both personal large screen image and data viewing as well as augmented reality applications. The progression into the smart glasses market was a logical step for Epson as the second generation products leverage Epson projection and sensing technology, including a front-facing camera, gyroscope, GPS system, compass and accelerometer. The products have been designed for both consumer and business use and working closely with app developers, Epson has been able to apply the product to support a number of industrial and commercial requirements.


The new Moverio is packed full of features and functionality for AR, enabling a digitally enhanced view of the real world. Sensing technology, including a front-facing camera, gyroscope, GPS system, compass, and accelerometer, allows the device to accurately understand a user’s movements and the world around them. The Moverio Apps Market makes the most of the BT-200’s updateable, open-platform Android OS, giving users access to specially designed apps. The developers’ site is live where developers will find all the tools and information necessary to build apps for Moverio for commercial availability. In addition to consumer applications, the BT-200 can serve as a highly effective visual tool in a wide variety of commercial and vertical market applications, including training, logistics, science, medicine, security, education and more.


The BT-200 gives users a perceived screen of up to 320 inches (812 cm) in qHD resolution. Not only does it make the most of AR software, users can also watch 2D and 3D films with integrated Dolby Digital Plus sound. Experience films, games and apps in a new way. Take control with the user-friendly multi-touch trackpad and run applications on the Moverio’s fast 1.2GHz dual core processor. Its battery life of up to six hours ensures you won’t run out of power when you’re out and about. Connect to the internet via Wi-Fi and download apps from the Moverio Apps Market to an 8GB internal memory, or increase the memory capacity up to 32GB using an SD card. The BT-200 can also connect with other devices, including smartphones.


In the UK, passenger airline Easyjet is currently working with Epson to review how the Moverio BT-200 and Augmented Reality (AR) solutions could help pilots and engineers simplify the engineering and servicing process.


In the healthcare market, Epson has been working with Evena Medical, who now uses the Moverio as the basis for its Eyes-on Glasses system - a patented design that enables nurses to see “through” a patient’s skin to the vasculature beneath.


The applications and possibilities for Augmented Reality are endless and it will prove to be beneficial for many industry sectors. It is an evolving field that has great scope for growth.



About Walid Abdulmoti

Walid Abdulmoti is Marketing Manager at Epson since 2010. His main responsibility is to manage the events, exhibitions and public relations of Epson in the region.


He started his career in a marketing position with Al-Yousuf Group of companies for over 5 years, where he helped in promoting brands like Yamaha, Western Digital, LG, and Seagate. He later moved to EON, a leading home automation company as the companies MARCOM Manager.


Walid holds a Master’s Degree in Marketing from the American University in Dubai. 


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